City vista |
This was a big project and went through a number of iterations before landing on the final look.
The brief was from an Engineering Company Vista Engineering. They wanted to include notable buildings in Reykjavik alongside the services they provide for marketing purposes.
To try include so much in the single scene they wanted was the challenge. The starting point was way zoomed out.
Then we moved to a grid like structure - ignoring actual geography.
The early drafts were going to include some sea.
It was taking up valuble space and needlessly constricting where buildings were sited - so it is ditched.
After that the how to depict each service was worked out. This version had the pipework above the ground plane.
In this draft I was playing around with how to illustrate the information on signs and displays
Then it was into fine tuning details and timing.